Larusmiani’s CEO and founder of Fuoriconcorso, Guglielmo Miani, invited Satine to the renowned automotive elegance and culture event held on May 25th and 26th, 2024. This event takes place annually on the shores of Lake Como, a destination globally recognized for its luxury and history, hosting exclusive events and activities such as high-level business meetings and luxury weddings.

Larusmiani is a brand that shares the same values as the company Satine. Its CEO, Guglielmo Miani, stated, “I’m not in the fashion business; trends don’t interest me.” Larusmiani focuses on “beautiful, well-designed products” for a discerning clientele. The Italian CEO emphasizes that his brand is not synonymous with extravagance, but with style. The only thing he is extreme about is his “obsession with quality,” a characteristic that Satine strongly agrees with and supports.

At the event, Satine had the opportunity to meet and share the experience with several renowned individuals, such as the founder of the Koenigsegg supercar brand, Christian von Koenigsegg, Formula 1 driver Arturo Merzario—who famously saved Niki Lauda from a fatal accident—and other enthusiasts of elegance, quality, and luxury.