Another noteworthy aspect of the company’s activity is that its new headquarters in Burriana, established in 2015, “closed the year not only increasing revenue within the group’s described percentage but also boosting profits by 50%, despite taking on the creation of the facilities, adapting to new machinery and regulatory compliance, expanding the workforce, and absorbing all the costs of social commitment,” according to the company’s leaders.
Goals for 2019
In the current fiscal year, which has just begun, it should be noted that Satine has implemented, as of January, a salary increase of 10% to 20% for employees at its national offices, including sales, administrative, marketing, and production departments. Additionally, 100% of the workforce has been converted to permanent contracts. These decisions are justified by company sources as “an investment in human capital, as the staff’s attitude truly brings value to the essence of Satine.”
Furthermore, throughout 2019, the company will expand into the traditional product market, offering parquet and ceramic systems, while maintaining the same quality and competitiveness standards it applies today. Satine continuously develops new products and systems, setting market trends under its own brands (Satine, Kompacto, and Decoplaster) or as bulk productions for third-party renowned brands.
Maintaining these growth figures is not easy. As the company points out, “it’s as difficult to keep growing as it is to want to grow. Part of the success lies in working 100% with our own capital.” Additionally, they maintain funds that guarantee the rights accumulated by each employee. Satine prefers to remain a unique company where the control of fixed or structural costs, along with proper client selection, takes precedence over growth.
Moreover, in 2019, Satine will have fully activated its foundation for young people with initiatives in the commercial, artistic, cultural, festive, traditional, and new technology sectors. Its social contributions will be directed to these talented creators who need support to bring their ideas to life. Satine will annually allocate at least 10% of its overall profit to the foundation.
Via www.elperiodicomediterraneo.com
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